Content complements of: http://feeds.marketingland.com/~r/mktingland/~3/ipa576sCoKY/martech-today-mediamaths-helix-twitter-share-tools-adwords-api-calls-159539

Here’s our daily recap of what happened in marketing technology, as reported on Marketing Land and other places across the web. From Marketing Land: MediaMath Gets Into The Data Business With Launch Of Helix Jan 13, 2016 by Barry Levine The shared first-party data of MediaMath’s Adroit…

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